Theo Holden
Professional Summary
Founder of an independent fashion label with hands-on experience in content strategy, video production and community building. Experienced across Instagram, TikTok and YouTube, contributing to the growth of a documentary channel to 41,000 subscribers and over 1 million annual views. Worked with brands including Amazon Prime, Puma and Sipsmith gin in roles varying from assisting production to video editing.
Skills
- Short-form content creation
- Social media management
- Instagram & TikTok strategy
- Meta Business Suite
- Content planning & scheduling
- Adobe Creative Cloud
- DaVinci Resolve
- Photoshop
- Notion
Freelance creative, video editor and production assistant
Jan 2025 - Sept 2026
- Edited and sourced footage for a YouTube documentary channel called Out Here that focuses on art and subculture
- Designed and produced a zine for director Ethan Porter to accompany the release of his short film
- Assisted with production and styling on short form campaigns for fashion designer Dan Gee
- Edited short form content for brands including Sipsmith gin, Bowmore whisky and Ce La Vie Bar and Restaurant
- Worked as production runner on shoots for Netflix, Getty Images, Puma, Sipsmith and Bowmore whiskey
Founder - Mr Spot fashion label and screen printing service
Oct 2022 - Sept 2025
Founded a boutique fashion label selling my own designs on shirts and accessories while selling online, with retail partners and face-to-face at events. The print studio also produced bespoke projects for corporate clients and individuals in the creative industry.
- Managed social media accounts, content calendars, copy and community engagement across Instagram and TikTok
- Planned, produced and scheduled short form content across Instagram and TikTok to maintain consistent audience engagement and brand presence
- Analysed social media performance metrics to improve engagement, retention and audience reach
- Grew Instagram following to 2000 through organic content strategy, with posts regularly reaching twice its follower count
- Directed brand identity across social media, campaigns and retail touchpoints to maintain a consistent visual style and tone of voice
Commercial clients include:
- Amazon Prime: Custom denim jacket for a lead actress
- Amazon Prime: End of production gifts for staff
- Event and band merchandise: Far From Presents, Parade, S.A.T, Long Distance Runner, Radio Soul and more
Education
Degree: BA (Hons) Fine Art, first class honours at Manchester Metropolitan University (Graduated 2023)
Foundation: UAL Diploma in Art and Design, Merit at Kensington & Chelsea College